Pricing Model
Value-based pricing
A low implementation fee plus a performance fee tied to measurable KPI improvement. We're invested in your success because our returns depend on it.
The Model
How does value-based pricing work?
Three components that align incentives and reduce your upfront risk.
Implementation fee
We keep the upfront fee lean. This covers core delivery work, infrastructure setup, and initial configuration. Our goal is to minimize your risk at the start.
Performance fee
The majority of value is realized through a performance fee that triggers when KPIs move under the agreed measurement plan. We only win when you win.
Baseline agreement
Every engagement starts with the KPI Blueprint Assessment, producing the KPI annex with formulas, sources, cadence, and ownership.
Guardrails
Built-in protections for both sides
We structure guardrails to keep payouts predictable and fair.
Caps & Floors
Keep payouts predictable and aligned with risk on both sides
Adoption Clause
Measurement only counts once the project has been delivered
Exclusions
Cover external shocks like market disruptions or force majeure
Quarterly Reviews
Allow both parties to recalibrate if business context changes
Why Velais
Traditional vs Velais approach
Traditional pricing puts all the risk on you. Our model changes that.
Pay 100% regardless of results
Lean implementation fee with performance-based upside
Vendor incentivized to extend timeline
We're incentivized to deliver results faster
Risk entirely on the client
Shared risk through caps, floors, and exclusions
No measurement accountability
KPI baseline and measurement plan before work begins
FAQ
Questions about our pricing
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Let's start a conversation
It's the only way to baseline KPIs and put the value-based pricing model on a measurable foundation.
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